Like any creative studio worth its salt, the Murmur team is composed of a diverse spectrum of colorful individuals whose talents and perspectives enrich our work and expand our horizons. As part of a burgeoning series of short interviews, we’ve decided to showcase our people and their perspectives to celebrate their contributions and share their insights.
Tell us a little bit about your career up to the present. What drew you into the world of design?
What aspects of being an art director do you find the most fulfilling?
What about being an art director is challenging?
Helping clients understand the creative vision for a project before the designs are fully developed. As a designer, I can always see so many ideas in my head and the challenge is in convincing the client to see a direction’s potential without creating a million supporting assets.
It is also challenging to narrow down the options in a project. We all wish we had infinite time to explore and experiment with ideas, but the reality is that we have to be mindful of the process and focus on a couple of strong ideas.