When Elephants came to us needing a new website, we were thrilled to take up the challenge of refreshing this longstanding, storied brand. We conducted extensive interviews with Elephants stakeholders in order to determine the direction their branding needed to take. We worked in collaboration with these stakeholders throughout the web design and development process, ensuring that we honored Elephants’ history as we helped them to create the future of their brand.

Elephants’ new website showcases their traditional brand colors, their memorable art deco illustrations, and their unparalleled sense of mischievous humor. We included small details like elephant link icons, callouts featuring beautiful art deco illustrations, and decorative chalkboards to create the sense of being inside a real Elephants deli. We also took extensive photographs of Elephants’ many Portland locations in order to showcase their delicious food and delightful stores.

This new website is easy to navigate from any device and includes updateable menus for every location. The site features an online Elephants’ store and a variety of ordering options that make getting your favorite Elephants’ dish as simple as clicking.