Vero Coffee & Gelato
Goal
Vero Coffee & Gelato sought to breathe a little authentic Italian luxury into their branding and packaging design.
Services
Packaging Design
Brand Identity
Photography
Chicago-Italian company, Vero, makes authentic handcrafted Italian coffee and gelato in celebration of their heritage.
After many years of growth and evolution, Vero wanted to infuse some new modern energy into their brand. They worked with Murmur to establish foundational strategic elements, as well as a refreshed logo, packaging, and various branded marketing materials.
From the Client
“From mood boards to the packaging mock-ups, Murmur exemplified creativity and professionalism and led us to a brand that not only honors our traditional values, but also brings a level of freshness and elegance to our business. Murmur perfectly captured the essence of who Vero is and we couldn’t be happier with the results.”
Giana Lollino
Sales & Marketing Manager
“We were really excited when we got to taste Vero’s products because the quality showed through immediately. You could taste the tradition, and in getting to know the Lollino family, we knew celebrating their story through the look and feel was integral to getting the design right.”
Tory Cunningham
Senior Designer
